Sylvia Robinson was dubbed "The Mother of Hip Hop" for her help in bringing the musical genre into the mainstream through the famed label Sugar Hill Records, which she co-founded in the 1970s with her husband Joe. Decades later, the next generation of the Robinson family is working to keep the label alive while putting its own stamp on music history. The family -- led by Leland Robinson Sr., the middle son of Joe and Sylvia -- helps their artists develop a unique sound while searching for the next big thing in music and trying to bring the label back into the public eye. While some of the younger members of the family work toward living up to their legendary surname, others simply enjoy the perks that their name brings them.
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